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The ideal description is a brief, attention-grabbing paragraph followed by a short bullet list of key features.įocus on the aspects of your app bundle that will motivate users to download it (e.g., the quality of the apps included, why they make sense as a bundle, the discount you’re offering). The first few sentences are the most important - this is what a user sees without having to tap to read more. The description of your app bundle should be concise and engaging. We recommend keeping your bundle name to around 23 characters for the best presentation on every device. Longer names may be truncated, which means users will not see all the characters. Avoid using the terms “Editor’s Choice”, “Essentials”, or “Collection.” Pay particular attention to how the name appears across the App Store for iPad, iPhone, and iPod touch. Choose a name that accurately reflects the contents of the bundle (e.g., Music Maker Bundle or Winter Sports Pack). Your bundle name plays a critical role in how users discover your app bundle on the App Store. Ensure your design is visually distinctive from any icon within the bundle so that users do not confuse the two. Your custom bundle icon should represent your brand and the theme of the collection. You also have the option of creating a custom icon to replace the default icon. Ensure each app icon in the bundle is unique and focused on a single compelling image.Ĭustom Icon. Consider placing your most popular apps first to highlight those most likely to spark a user’s interest. The default bundle icon consists of the icons of the first four apps included in the bundle. Each app bundle includes the opportunity to provide a unique icon, name, and description. Make the most of your app bundle product page through thoughtfully crafted metadata. They only pay the balance for the remaining apps. Paid app bundles support Complete My Bundle, which credits customers for apps they’ve already purchased within a bundle. Learn about universal purchase.Ĭomplete My Bundle. Apps that are part of a universal purchase, which lets customers easily enjoy your app and in‑app purchases across platforms, count as just one app in the bundle. If the apps have varying age bands, the bundle will not be assigned an age band. For app bundles in the Kids category, if all apps within the bundle belong to the same age band, the that age band will be displayed on the bundle product page. An app bundle is assigned the highest age rating of its component apps. Learn about offering subscriptions across multiple apps.Īge Ratings and Bands. If a user subscribes in one app, they must be able to access all other apps in the bundle at no additional cost.
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For free apps with subscriptions, each app in the bundle must have an approved auto-renewable subscription. Paid apps and free apps with subscriptions cannot be bundled together. Paid app bundles must offer a discount compared to the separate purchase price of the individual apps in the bundle. If an app contained in a bundle is removed from sale in a particular market, the app bundle will also be removed from sale in that market. An app bundle is available in all territories where every individual app in the bundle is available. An app may be included in up to three app bundles at any given time, and must also be available for individual download.Īvailability. You can have a total of up to 10 app bundles available at any given time.